The token associated with Verasity is the VRA token. This token is used within the Verasity ecosystem for various purposes including rewards for video publishers and loyalty programs for viewers.

Verasity provides the infrastructure and tools for video publishers to serve rewarded video and loyalty programs using VRA for their viewers. This creates a win-win situation where publishers can incentivize viewer engagement and viewers can earn rewards for their activity.

The VRA token solves the problem of low engagement and lack of monetization in the online video industry. By rewarding viewers with VRA tokens, it encourages more active participation and engagement with the content, thereby benefiting both viewers and publishers.

The VRA token is used in various ways within the Verasity ecosystem. It serves as a reward for viewers who engage with video content, and it can also be used by publishers to incentivize viewer activity and engagement. Furthermore, the VRA token can be staked in the VeraWallet for additional rewards.

Verasity was founded by RJ Mark, a successful entrepreneur and technologist who has been developing exciting and high-growth hardware and software products since 1996 for various platforms including PC/MAC, Android, and iOS mobile devices. The core leadership team also includes David Archer (Director & Legal Counsel), Robert Keogh (Financial Director), Sergey Molybog (CTO), Olena Buyan (CPO), Dan Hodgson (Head of Business Development), Elliot Hill (CMO), and Kyrylo Bibik (Lead Engineer Blockchain Developer).

Verasity's token, $VRA, has a maximum supply of 110.31 billion, with a circulating supply of 10.31 billion. Users can stake $VRA tokens to start earning staking rewards at a rate of 15% per annum. Verasity also plans to buy-back and burn $VRA to reduce supply.

Verasity is a company that operates in the esports, AdTech, NFT, and digital content industries. It offers a variety of products and services, including VeraEsports, VeraWallet, VeraViews, and VeraPay. The company operates remotely and is always looking for talented individuals in esports, AdTech, and blockchain to join their team.

In 2023, Verasity plans to introduce several new features and improvements. These include ad relevance management for publishers, Transak integration improvements & automation, major UX and UI improvements for VeraWallet, and new integration options for non-Brightcove publishers. They also plan to make the VeraCard available to European residents, set up a knowledge base for publishers, and launch the Crew3 Community.